Digital Marketing What is Digital Marketing? In a world where technology evolves at a dizzying pace, and business strategies byClaudio HeilbornFebruary 28, 202474views8 minute read
Digital Marketing Edward Bernays: The art of manipulation An email arrived at my inbox titled “exciting article about propaganda, consumer byMarina Do PicoJune 30, 20235.9Kviews6 minute read
Digital Culture Digital Marketing SEO Authority in the Age of AI Generated Content For as long as Google’s been around, “authority” has been a crucial element of byClaudio HeilbornMay 24, 20231.3Kviews6 minute read
Digital Culture Artificial Intelligence: a few uncomfortable questions “Artificial intelligence” is not just a new buzzword byClaudio HeilbornFebruary 13, 20235.4Kviews8 minute read
Digital Culture Digital Marketing 2023 Digital Marketing Trends Welcome English-speaking friends to our new article byMarina Do PicoDecember 22, 20222.0Kviews4 minute read
Digital Culture Elizabeth Holmes, Sam Bankman-Fried and the enormous risk of the ‘new’ “These kids don’t overthink, they don’t get bogged down into the way byMarina Do PicoDecember 13, 20224.4Kviews5 minute read
Digital Culture What is the Metaverse? Is it the new technological frontier? The metaverse, that elusive concept that everybody seems to be talking about byMarina Do PicoNovember 29, 20222.6Kviews6 minute read
Digital Marketing What is a landing page and what is it for? We can define a landing page as a preliminary web page where we want to byClaudio HeilbornDecember 21, 20211.6Kviews4 minute read